Ai Nong Cold cloth Manufacturers: A few suggestions for citrus production

Ai NongCold clothManufacturer: A few suggestions for citrus production:

Recognize the situation, maintain a rational attitude, sound management

2018 the overall fruit market in the country is relatively stable. The price of apples and pears has risen after suffering severe frost damage during the flowering period of Ching Ming Festival, but the increase in prices has affected the progress of sales. Although citrus in the price relative to other fruits have a certain advantage, but at present, citrus in a large number of time to market, fruit farmers should have reasonable expectations, must not be estimated at high prices, do not reluctant, to strict quality control, pay attention to post-harvest treatment, through high quality to obtain high income. The vast number of dealers not only to protect the income of fruit farmers, but also to control market risks, production and marketing efforts to do a good job in this year's citrus business

Reasonable expansion of species and maintenance of rationality

At present, the citrus market is better than other market benefits, some areas blindly expand, excessive pursuit of production, ignoring the diversification of varieties and fine management of the phenomenon, will cause a single variety, low quality standardization of the problem, a large number of single varieties listed, resulting in oversupply, directly damaging the interests of fruit farmers, fruit merchants, is not conducive to the healthy development of the industry, so the expansion of the need for rationality.

Giving full play to regional advantages and adjusting variety structure reasonably

China's citrus varieties mainly medium ripening, accounting for about 75%, the phenomenon of concentrated listing is more obvious, easy to cause seasonal fruit sales difficulties, variety differentiation is the key to the citrus market, to give full play to the location advantages at the same time to combine market demand, the needs of consumers, adjust the proportion of precocious, medium ripening, late ripening varieties to play complementary advantages, Try to lengthen the sales season, as far as possible to avoid the phenomenon of medium cooked citrus centralized listing.

Expand sales channels through multiple channels

Actively grasp both domestic and international markets. Make full use of production and marketing docking, promotional display, marketing promotion and online and offline platform integration multi-channel drive citrus publicity and sales, especially wholesale market is the main channel for the circulation of agricultural products, production areas and strengthen the major wholesale market cooperation efforts, integration of market procurement resources, integration of product resources in the production area, to achieve accurate docking of production and marketing.

Ai NongCold clothManufacturers believe that to adapt to consumer upgrading, to meet the high-end demand, in order to expand new sales

Each producing area should adjust the development idea in time, take the quality as the guidance, implement the supply side structural reform deployment, adhere to the quality of fruit, brand strong fruit, vigorously implement the "three products" strategy of adding varieties, raising quality and creating brand, further enhance the core competitiveness of the industry, adapt to the consumption upgrade, meet the high-end demand.